Meet the Herricks! The team behind the team.
They've been quietly doing this Real Estate gig for a long time now but recently realized that they haven't really taken the time to tell the world where they've been and where they're going. So here it goes:
Real Estate is kind of all their thing. It’s been part their story since 2006 and grows stronger every year. After dating for just 6 weeks (eek!), Jay and Kristy jumped head first into a business partnership, buying what HGTV would deem as the worst house in the best neighbourhood. The market was booming and they wanted to try their hands at house flipping. With Jay as the muscle and Kristy keeping tabs on the budget and design, the duo worked this as their side hustle, refusing to give up no matter how much harder it was than they expected. A few months later, while installing hardwood floors into the wee hours of the night, they decided this house wasn’t a flip anymore. It was now their home.
Fast forward a few years and Jay was now a licensed Real Estate Agent at Re/Max, learning the ropes from a seasoned veteran of the business and building his client base piece by piece. Kristy was on hiatus from her career as an Account Director at a Marketing Firm and trying to figure out life as a first-time mom. Life was busy; filled with long hours and pockets of success, which would enable the couple to start their real estate investing career and attain a portfolio of residential rental properties.
Jay found success early on by truly listening to his clients. That’s the best part of working with him. And after all these years, his love for houses is genuine. Instead of fading and getting bored with the industry, Jay and Kristy have doubled down and expanded their expertise; developing multifamily infill properties, building relationships with Lenders, Home Staging Consultants, Construction partners, Property Management companies, Marketers and more. Jay even gives back to his industry by volunteering on Boards that advocate on behalf of homeowners in the YEG area.
And now here they are, thirteen years later, a happy family of four, with Jay balancing the world of kid’s hockey and ringette practices with client meetings and showings; helping his clients build their own investment portfolios, keeping up with current market twists and turns as well as the politics driving our economy. Meanwhile Kristy keeps focused on the new construction of their infill projects, using her marketing skills to help the team, keeping the tenants happy and, of course, being a full-time mom to the kiddos.
So while there may be a long list of Realtor Awards and recognition for Jay, these aren’t the things that matter. Put simply, the Herricks knows what they’re talking about. They love real estate, and it shows.
And now, they're surrounded by a collective of Agents who share the same passions. So keep checking back. We'd like to introduce you to the gang.